Microsoft Research has been playing around with something they’re calling Songsmith. Nearly everyone is calling the actual software a joke, and the advertising equally horrendous, but Microsoft has already won by getting even the naysayers to be a tad bit curious.
While most people are clamoring about the fact that an Apple is used in the Microsoft commercial, I can’t help but think that this was done on purpose. Microsoft is well aware that Apple’s cult-like following also has a plethora of seemingly influential websites that write about the company on a daily basis. How else would these Microsoft commercials find their way into Apple devoted websites?
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